That is right, perhaps a variety of hard-proof planting inside marketing matter will expand the game with OCOG management department, it is also possible that a player gives an impromptu speech without thinking make themselves and other players in the competition caught in embarrassing situation. Perhaps also because of this, it is destined to be not the same as ever the Olympic Games, so the mascot of the Locke bearing the British industrial revolution old memories actually has further symbolic significance. The Olympic is an old way of social connection, London does not shorten the space of Olympic. When I think of the relationship of international Olympic Committee and social network, I always like to believe, Olympics is the world's most ancient social networks, one of the most ancient, international Olympic Committee member Mark Adams June had told BBC television.

As London Olympic Committee member Alex Balfour has said that the beautiful tide of this medium technology are using in order to make the exercising adorers having various feelings in the Olympic Games. The ideal tide certainly does not have pure beauty. About the transmitting matter of the social gregarious medium, the transnational Olympic Committee internet site offers obvious direction regulations. One of this is the competitors must not publish any photos or videos of sports venues, so as not to harm the interests of the patronage persons. Yes, maybe all kinds of soft implanted marketing content will lead to the competition with the Olympic Committee of the Olympic Games management department, maybe athletes having the impromptu speech without the brain will lead themselves and others in the game into a dilemma.

Possibly precisely for this reason, it is bound to that this session is very different with the previous Olympic Games, therefore, it seems in addition to carrying the memories of the ancient British Industrial Revolution, the mascot Locke owns a deeper symbolic meaning. The following four running shoes are always be the best choices in the world. Among the four most famous running shoes brand, the United States have occupied three, that are Saucony, New Balance, Brooks and Japan's Asics. KIHACHIRO ONITSUKA created the Asics predecessor in Kobe, Japan, in the year of 1949. In the early years of Asics, it was more like a shoe factory. And the company had its new name "ONITSUKA TIGER" in the year of 1950. The company's first big breakthrough came in 1951, a long-distance runner who wearing TIGER shoes won the first prize in Boston marathon race.

Among the medal winners in the1964 Tokyo Olympics Games, 46 athletes were wearing TIGER shoes. Australia athlete DEREK CLAYTON broke the marathon record with a shock time. The upper material of TIGER shoes he worn was made up of NYLON material, at that time it was the unique one. In the same year, recording to the first footwear survey published by the RUNNER WORLD magazine, TIGER was in the top list in the testing five jogging shoe brands. By the year of 1970, TIGER became America's largest running shoe manufacturer and nearly 70% of famous athletes were worn TIGER shoes. In the 1972 Munich Olympics, 80% of volleyball players were wearing TIGER shoes. Since the Munich Olympics, TIGER began to flourish in Europe. Accompanied with the acquisition of several small companies, ASICS Corporation was formally established in 1977.

ASICS is the acronym for "ANIMA SANA IN CORPORE SANO", namely strong mind in a strong physique. ASIC-GEL, the super shock-absorbing rubber, AHAR super wear-resistant rubber, DUOSOLE super wear-resistant and non-slip large and medium-sized soles, super flexibility soles of SPEVA, DUOMAX dual density anti-tilt device, TRUSSTIC elastic shock sole are all ASICS patented technologies, under its high-tech, high-quality standard in its production. The combination of several science and technology ensure the wearers to prevent injury, and at the same time, they can enjoy more sports fun during their moving process. In the 1992 Barcelona Olympics, ASICS became the first Olympic Games officially sports shoes sponsor, this is undoubtedly the ASICS another new peak period.

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